Everyone has a story in their head about you and your group. Understand what that story is. If it’s wrong, don’t give them proof that it’s right. For instance, here’s the story some people tell themselves about child sponsorship organizations: These charites manipulate people into making an emotional decision to… Read More
Archive Tag: persuasive speaking
The Anatomy Of A Persuasive Speech
What I do for a living terrifies most people: I speak in public. And I ask strangers for money. That’s job security, folks. The next time you get to/have to do either of these things? You’ll be prepared. And a lot less afraid because of it. What Great Speeches Have… Read More