Everyone has a story in their head about you and your group. Understand what that story is. If it’s wrong, don’t give them proof that it’s right. For instance, here’s the story some people tell themselves about child sponsorship organizations: These charites manipulate people into making an emotional decision to… Read More
Archive Tag: persuasion
The Gift Of Skepticism
“As you go into all the world…” Then Jesus ascended and disciples scattered. Both men named James stayed in Jerusalem with Simon, John, and Matthew Peter eventually left Jerusalem for Italy. Andrew set off to tell the people of modern day Bulgaria and Georgia about Jesus. Phillip traveled to Turkey.… Read More
The Anatomy Of A Persuasive Speech
What I do for a living terrifies most people: I speak in public. And I ask strangers for money. That’s job security, folks. The next time you get to/have to do either of these things? You’ll be prepared. And a lot less afraid because of it. What Great Speeches Have… Read More
And Now I Have Cats
While running errands with the kids one Saturday I spotted a row of cages lined up on the sidewalk outside a pet store. “We’re not getting a pet,” I told the kids, “but we can play with them…that’s all.” There was squealing. “I’m serious,” I said. “Don’t ask, don’t beg,… Read More
Why Women Give More Than Men
I’ve spoken at both women’s conferences and men’s conferences on behalf of Compassion International. The women sponsor more children than the men. More than four times more (as a percentage of total attendance.) I’d like to turn more men into child sponsors the next time I have the opportunity. So… Read More