Currently, Compassion International relies heavily upon speakers and singers like me to introduce people to their work with children and ask them to become partners in that work through sponsorship. Those artists and speakers generate most of the tens of thousands of sponsorships necessary to maintain Compassion’s ministry to the poor in 24 countries.
Here’s one problem with that: The music industry is sinking (not so) slowly. Artists are losing their deals. Show attendance is shrinking. Labels are going belly up. Call me an over-thinking pessimist but my fear is that Compassion’s sponsor numbers will go down over time as a result – it just seems logical.
Time to build some new wagons and hitch ourselves to them I think.
I’ll tell you about one of those wagons tomorrow.